Jan 9, 2023
Jimbo and Paul are discussing the topic of whether or not detailers should hire out marketing or do it themselves. Paul believes that it's best for detailers to try to do it themselves at the beginning in order to learn and understand what they're looking for when hiring a marketing professional. He also mentions the importance of thinking about marketing in a way that aligns with the company's image and story, rather than simply copying what competitors are doing. Jimbo adds that he has learned a lot from doing things himself, such as building a website, and that it allows him to have more control and flexibility.
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